Tuesday, July 3, 2012

77% of companies in Mar del Plata lose between one and five times a year Your Database


For any responsible retailer is not new to the Database for your Business, Company, Studio, or trade in general, is critical for the normal development of their business.

In a trade, your database is composed mainly by customers who have, for the existing and missing stock, distributors, suppliers, payments, etc.. For a law firm, not only cases leading the study, if not the state they are in such matters, hearing dates, deadlines, etc.. The same as for any accounting or architecture study, the data are preserved, are very important not to treat them with great care.

Furthermore, these databases allow tracking of each individual customer, the purchase, he does not buy us that tastes have, that is, data that allow us to make a good marketing campaign for the purpose of increase our sales. The database used for pricing of our suppliers, compared with others, know how much you buy and if that is justified request to change a price list best, what benefits we give each other. Finally the database is the foundation where we support our business, we have the information handy and updated to know what policies take time to make a business plan, is what lets us know where we stand.

Well, the field study conducted by Computer EXA, in the middle of 2010, between 120 and 130 provides in Mar del Plata, were unable to extract the following data are alarming: 43% have lost your database by at least once a year, 34% lost your information at least five times a year, only 22% has a policy of continuous shelter and had no loss of information.

I want to clarify that when I refer to loss of data, not about losing a file or folder, you have lost all your information, all data were stored.

A Data Base, if well done, sometimes takes years to compile and if lost, obviously no choice but to rebuild it, but do based on what, for loose papers, archived invoices, to the memory of employees, a balance, if you carry it, but obviously never going to be rebuilt by 100%, with much effort remaking can be achieved by 60%, ie, many data are lost almost completely.

Unfortunately this is not given importance, until the day when the catastrophe occurs.

Reservations should be made permanent, if possible daily, if not every week, but not beyond that time. The information is lost, money lost, are employees working overtime to rebuild what was lost, are lost customers, lost statistics.

For this there are several solutions. One is to have a fertilizer with a computer company which is responsible for automating the back up, as will safeguard the information regularly. Alternatively, we have implemented in Computer EXA, is to protect all data on external drives, and keep, either within each business, or in a different place, but away from possible losses varied causes, such as, accidental deletion, virus is infecting the whole system, or for high voltage problems disappear primary data.

I hope to raise awareness of the importance of databases and work to care.

www.exanegocios.com.ar

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